This is for first-time entrepreneurs who are done procrastinating and ready to execute. 

48-Hour Implementation Rule

Every session ends with a build task due within 48 hours. This is how we stop “watching content” and start building a real business.

Execution-Based Coaching Guarantee

If you attend all sessions, complete all 48-hour homework, and still don’t finish the core milestones, you get 2 extra weeks of coaching at no extra cost.

FAQ (Top objections)

1. What if I don’t have money for LLC filing?
   
   If you don’t have filing money yet, that doesn’t mean you can’t start building. In Week 1–2, we’ll still lock your lane, your offer, and your first action plan. But to finish the full “bankable foundation,” you’ll need to cover your state filing costs (and any registered agent fees if you choose one). If you’re not in a position to invest in the basics within the next 14 days, I’ll point you to the free Starter Kit + the next Wealth Weekend Challenge so you can build momentum and come back ready.
   
   

2. What if I work a job and I’m busy?
   
   Most people in the Lab work a job. The program is designed for real life, but you still need a minimum commitment: 5–7 hours per week. You’ll have clear weekly tasks and a 48-hour execution window after each session so you don’t fall behind. If your schedule won’t allow that right now, it’s better to start with the free challenge and re-apply when you can commit.

3. Do I need good credit to start?
   
   No. You don’t need perfect credit to start a legit business. Credit matters later for funding and scaling, but Launch Lab is focused on getting you structured, bankable, and operational: business setup, money system, offer, visibility, and lead capture. If you do have credit issues, we’ll still map the next steps so you know exactly what to work on after your foundation is built.

4. What if I don’t know what business to start?
   
   That’s exactly what Day 1 and Week 1 are for. We’ll help you choose a lane based on what you can execute now: your skills, your experience, your network, and what people already ask you for. You’re not leaving Week 1 “still thinking.” You’ll leave with a clear lane and an offer statement you can confidently say out loud.

5. Do you form the LLC for me?
   
   Launch Lab is done-with-you, not done-for-you. I walk you through the exact steps, the right order, and what to avoid, and I review your progress so you don’t mess it up. You’ll file it yourself (or through a service you choose). That keeps it affordable, fast, and in your control.

6. What happens after the 6 weeks?
   
   You leave with a complete foundation and a launch plan, plus your next steps mapped. If you want continued support after graduation, ongoing 1-on-1 or group coaching options are available for graduates who want continued support. 

7. What if I miss a session?
   
   If you miss, you’re still responsible for the homework and progress. If a replay is available, you’ll watch it and complete the 48-hour task. If you miss too much, you risk falling behind and you may lose eligibility for the coaching guarantee (because the guarantee is contingent on attendance + execution). If you already know your schedule is unstable, I recommend starting with the free Wealth Weekend Challenge first.

Investment: $1,997 | Payment plan available: $1,097 today + $997 on Day 30.